Kiss Me First is Lottie Moggach’s debut book and the gripping tale about a close friendship that is created online. Nothing unusual about that except that the two ladies in question plot to one to take the others identity. As great as the book sounds it is the book trailer that blew me away. The team from Pan MacMillan in conjunction with FIT Digital, have created a Facebook app that allows you to fully experience the key theme from the book – online identity and thus recreating the book’s unsettling atmosphere. The trailer prompts you to log into your Facebook account and while doing this the app pulls in all your information, such as your profile picture, news feed, location and friends list. It then plays a trailer tailored to your individual Facebook identity which allows you to react Kiss Me First’s storyline. The result of this is that your experience with the trailer will be very unique to you and totally different from another person who watches the trailer. I must admit it was a bit eerie seeing all the details in the trailer but the overall effect is truly awesome.
You can watch the trailer here.
Kiss Me First is released on 4th July.
Tags: Kiss Me First